👋🏼 HI THERE
We are coliberate, your dedicated implementation partner, ready to guide you and your organization through demanding change journeys.
With a positive, solution-focused approach, we harness our expertise in behavior change to successfully implement new solutions, ways of working, structures, tools and collaborations. This creates impactful outcomes (#BetterChange) and ensures a smooth journey (#ChangeBetter).
We champion collaboration, authenticity, and fairness, always approaching our work with a curious outlook, an open mind, and a playful spirit.
“Companies have a responsibility to prepare their workforce for the future by upskilling and fostering a positive attitude towards change.”
Soulaima Gourani - CEO, Corporate Advisor and Writer
Our perspective on change
Classic, linear change management methods have become outdated. According to Gartner, support for change dropped from 74% in 2016 to just 43% in 2021, even as planned changes exploded. Employees faced an average of ten changes in 2022, compared to two in 2016. Without mentioning the widespread change fatigue.
As the pace and complexity of change continue to grow, staying relevant demands adaptability. At coliberate, we bring a fresh perspective to change, amongst others by actively working on the mindsets that foster resilience, engagement, and meaningful impact.
The key to succesful change
While our formula may appear mechanical at first, we view it through a more organic lens. At coliberate, we leverage our expertise in behavior change to guide the entire process in a people-centric and evidence-backed way. That begins as early as defining desired outcomes and shaping solutions, greatly reducing the need for forced adoption measures later.
Ultimately, this formula proves that change and adoption aren’t “fluffy”. They’re inherently purpose- and outcome-driven, perfectly aligning with our mission to make a meaningful impact.
What can you expect?
Tired of hearing “Yes” but seeing “No”? Allow us to help you boost the success of your next change journey by tackling strategic, tactical, and operational challenges head-on. We shift the focus from mechanical acceptance to truly anchored solutions, empowering teams to become self-reliant in behavior change. By reducing frustrations and preventing escalating costs, we restore enthusiasm in the workplace.
Ready to transform your organisation?
“Thanks to coliberate, we have been able to set a clear strategic direction and pragmatic approach for our change projects, providing a valuable boost to our digital transformation.”
Gilliam Schoorel - Head of Digital Strategy and Change at Cebeo
MEET THE TEAM
Uniqueness that defines us
Founded in 2022 by Susannah Roussaux and Bart Couwels, coliberate is dedicated to implement meaningful, lasting change. Our close-knit team blends soft and hard skills to tackle your most complex challenges. We simplify the complicated, speak openly, and listen carefully.
Our distinctive strength lies in behavioral science. We understand what truly drives behavior and outcomes, and we're passionate about helping you achieve your vision. Supported by leading experts from academia, science, and business, we bring deep insights and practical experience to every project.
If coliberate were a person, you'd meet someone positive, creative, pragmatic, solution-oriented, and dedicated to teamwork. Someone who values collaboration, impact, authenticity, fairness, curiosity, and playfulness.
Does this resonate? Let's talk.
Our services
In a world of constant change, increasing complexity, and unparallelled uncertainty, we face both challenges and opportunities. Organizations must supercharge their change readiness, starting at the top. Let us reassure you: we like to take it step by step (that’s the reassuring part) and be thorough (this one might hurt a little) at the same time.We translated our support in three building blocks:
From inspiring keynotes and engaging behavioral design games to impactful capability-building programs. We ignite your next steps, no matter how small, to spark meaningful change.
From generating valuable insights and impactful planning to delivering successful implementation. As your dedicated partner, we act alongside you to advance change projects.
When preparing for your next epic challenge, we're just one call away to help you evolve. As your trusted change buddies, we build essential capabilities and cultivate future-fit behaviors and mindsets.
#BETTERCHANGE #CHANGEBETTER
Let’s get in touch
Bart +32 477 780 982
Susannah +32 485 96 27 14
Veldkant 33a, 2550 Kontich